Fred Perry’s polo shirts are the best polo shirts, a classic English design Countless variations and colors. But the company, founded by the working class son of a socialist MP and a Jewish friend, adopted its most famous cut – the black, double yellow and double-tip shirt – as the Proud Boys uniform, and founded the violent fascist street group Gavin McKinnes. The Proud Boys were in the news again, and Fred Perry had had enough. The company announced today Some time ago it stopped producing black / yellow / yellow, Issued an unusually clear and strong accusation.
It’s incredibly disappointing that this group took over our black / yellow / yellow double tip shirt and toppled our laurel wreath to their own ends. …
The Fred Perry shirt is part of the British subculture uniform, adopted by various groups and recognizing their own values for what it is. We are proud of its race and what Laurel Reith has represented for over 65 years: inclusion, diversity, and freedom. Since the introduction of that uniform in the late seventies, the black / yellow / yellow double-tipped shirt has been an important part, and various subcultures have adopted it without prejudice for generations.
As a result of our association with the Proud Boys, we have seen black / yellow / yellow double-tipped shirts take on a new and different meaning in North America. That is something we must do our best to end the relationship. So we have decided to stop selling black / yellow / yellow double tipped shirt in US from September 2019 and we will not sell it there or in Canada until we are satisfied that the relationship with Proud Boys is over.
To be clear, if you see any Proud Boys materials or products that contain any items related to our laurel wreath or black / yellow / yellow, they have nothing to do with us, and we work with our attorneys to pursue any illegal use.
Rare show of a prominent corporation antifascist spine. I’m going to buy a Fred Perry Polo today.
Prone to fits of apathy. Unable to type with boxing gloves on. Internet advocate. Avid travel enthusiast. Entrepreneur. Music expert.