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Why Google.com Gives a Misleading View of International Campaign Performance

For global marketing leaders, the stakes for accurate search visibility have never been higher. SEO and PPC campaigns running across multiple countries demand reliable data—but too often, teams rely on google.com as the benchmark for international markets like Germany (google.de), France (google.fr), or Australia...

Ireland’s Weather Is Getting Harsher: How Drivers in Swords Can Prepare for Winter Roads

Winter in Ireland has always demanded that drivers be cautious. However, recent years have brought more unpredictability in weather conditions. This has directly affected road safety. Met Éireann has reported increased instances where temperature drops, strong winds occur, and sudden frost forms. These things...

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European banks could feel the brunt of falling house prices

CL with Reuters Published on 11/15/2022 at 2:50 pm. Home loans typically represent 30% to 50%...

Their importance in the world was explained in a webinar

Tomorrow, November 15, the Whole Grain Initiative will celebrate the fourth annual International Whole...

H&M, Microsoft, Nestlé and 200 other companies want to put pressure on governments

Major companies such as Ikea and Microsoft called on governments on Saturday to honor...

200 leading companies are calling on governments to meet their climate commitments

"Limiting global warming to 1.5°C is a limit, not a goal": this call has...

La Poste raises 1.2 billion euros for its CSR projects

Last September, La Poste Group launched its first sustainability bond issue to finance its...

Latest articles

Why Google.com Gives a Misleading View of International Campaign Performance

For global marketing leaders, the stakes for accurate search visibility have never been higher....

Ireland’s Weather Is Getting Harsher: How Drivers in Swords Can Prepare for Winter Roads

Winter in Ireland has always demanded that drivers be cautious. However, recent years have...

Why Ireland’s Rural Businesses Are Turning to Low-Carbon Fuels: The Rise of BioLPG

Ireland’s rural economy depends heavily on reliable, year-round energy. From farms and agri-food producers...

Travel to the United Kingdom: Everything you need to know about the new paid visa soon to be mandatory

"The ETA (Electronic Travel Authorization) is being sought to improve security and modernize the...