Facebook CEO Mark Zuckerberg announced at the Connect event today The company is being renamed Meta. Record Find out here. “Our company builds connecting technologies. Together we can bring people to the hub of our technology.” Zuckerberg said. However, commentators around the world have made it clear that polite words are only a cover for the problems that Facebook is currently experiencing:
After all, Zuckerberg gave a reasonable explanation: The company has countless products, so it makes no sense to associate one name with another (Although Facebook is still the most important social network).
Meta
But the new name contradicts this idea. Meta refers to metawares that are considered the “next big thing”. An interconnected platform over the Internet that integrates virtual reality, augmented reality and many other technologies. The company is offering a large investment, but has not yet said what the actual Metaverse will be:
The domain meta.com is owned by (now redirected to) about.facebook.com/meta) And a Twitter account Meta (Still empty). Zuckerberg ExplainingThe organizational structure will not change yet, but the way financial results are reported will be different. From the fourth quarter, the company will be divided into “Family of Apps” and “Reality Labs” and will be listed on the stock exchange under the acronym MVRS from December.
Facebook will be renamed. This separates it from the identity of the blue application. It can be Horizon or Meta
The face of the social giant is changing. This does not mean that the social network Facebook will automatically disappear. According to magazine information The Verge And The name will be changed by the company. This should happen next week. The Connect Conference will be held on October 28th and we will learn more at the latest event. Behind the renaming is an attempt to build the so-called Metavers.
As my colleague Markéta Mikesová explained on Tuesday, the company will hire 10,000 people in the European Union for this reason. Metaverse refers to a platform built on interconnectedness over the Internet. But above all, it will be approx A combination of virtual and augmented reality. We will move from the current working model of the virtual world we experience through the screens of mobile phones and computers, to the idea of having to experience our stay more intensely and generally differently.
Seven years ago, Facebook was worth $ 2 billion Bought Oculus (It was not his alone Similar acquisition), And so on The reported phase does not come from a vacuum. Facebook Founded seventeen years ago. It grows only slowly and seeks space to develop naturally. Rebranding can be likened to the situation where Google shifted its operations to the new parent company, Alphabet.
Speculations about the new name
The new Facebook name may contain this term Horizon. His online virtual reality game, originally called Facebook Horizon, launched two weeks ago Renamed Horizon Worlds. This summer, the manufacturer launched Horizon Workrooms, a team collaboration tool.
The second theory plays with expression Meta. It fits the meaning of the community’s effort. What’s more, it’s a short, remarkable and understandable phrase that will make Facebook really suitable for metavers. As Casey Newton and Neil Shankar panicked on Twitter, Facebook bought several domains using the term meta, and meta.com is currently redirecting to meta.org. The site is part of the Chan Zuckerberg Initiative.
