UK Customers Facing Individual Deposit Limits at LeoVegas Casino

Online casinos have increasingly been putting in place measures to guarantee – up to the extent that they are able to – the safety of their players. Leo Vegas has recently introduced a brand new feature that allows players to gamble safely and also improve affordability checks – individual deposit limits.

What are Individual Deposit Limits?

They are exactly what the term indicates – deposit limits that are individual, or customizable. This is a huge step forward, because now deposit limits do not have to be offered with the one-size-fits-all approach. The limit can vary from one player to another based on various factors like their affordability, risk appetite and more.

How is Leo Vegas Casino Able to Offer Individual Deposit Limits?

At the core of Leo Vegas casino’s ability to offer customizable deposit limits is the emergence of new technology like message prompting capabilities shored up by AI technology.

Leo Vegas casino uses a tool that makes use of third-party data and has in place a risk-prediction model, to determine the various factors that go into setting a deposit limit. This allows it to tweak the deposit limits for each individual customer, ensuring that the deposit limit for a particular player is based off his financial stability and other factors.

One of the things that this model will be able to do is easily identify at-risk customers. This allows the casino to stay ahead of its competition and pass on the data about the at-risk player to a highly trained and efficient customer support team, who will then take the necessary steps to ensure the player’s safety.

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Speaking about this new development, CEO of the Leo Vegas group, Gustaf Hagman said, “New technology has given us the power to refine these interactions and tailor them to our customers’ specific circumstances, making them more personalized and even more effective.

What to Expect When You Sign Up with Leo Vegas Casino Now

Now when you sign up with Leo Vegas, expect a futuristic experience as you sign up and get ready to fund your account. When you hit the Cashier segment to make your first deposit, the casino automatically assigns a personalized deposit limit to you.

As you continue playing, the casino continuously re-evaluates all your data that it can lay its hands on. This is a great feature because it now allows the casino to upgrade or downgrade your deposit limit based on your existing condition.

The objective of this exercise – and all those other little things that the casino is doing for its players – is simple: nurture customer relationships that can last the long term. And the path the casino has adopted to achieving this is to ‘improve the quality and effectiveness of its safer gambling interactions with customers.’

Mind you, Leo Vegas was already using messaging powered by AI to get players to make use of safer gambling tools. The new offering is only set to consolidate and fortify the casino’s safe gambling products and services.

Not every Leo Vegas player would be happy with this new feature. It would especially set off people who like setting their own limits. Major competitors like Mr. Green (read the Mr. Green Review), are yet to implement this type of limit and are therefore taking advantage of unhappy LEO Vegas customers.

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Which are the Sites That Will Have the Personalized Deposit Limits Feature?

Currently, the personalized deposit limits feature and also affordability checks are going to be available on all the UK-facing brands of Leo Vegas. These include Leo Vegas, Pink Casino, BetUK and

Speaking about these features, Mr. Hagman, the Leo Vegas Group CEO said, “Safer gambling is one of our top priorities at LeoVegas. By ensuring a safe gambling experience we believe we are building more sustainable relationships with our customers.”

Why the November 2021 Launch for the Individual Deposit Limits Feature?

You may be wondering why this new feature was launched only in November this year. The launch was designed in such a way that it happened around the same time as the Safer Gambling Week that is being celebrated across the UK from the 1st to 7th November, 2021.

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