The Guinness Brewery was founded in Dublin in 1759.Image: www.imago-images.de / Artur Widak
Good news
Guinness, the traditional Irish brewery, wants to partner with 40 Irish farms Reduce greenhouse gas emissions from your own beer production. Farmers expect to increase barley production over the next three years Less artificial fertilizers Use as the company announced Wednesday. Therefore soil quality should be improved Biodiversity is conserved Will. The Co-operation Plan is also supported by the Irish Government.
“It is to be welcomed that one of Ireland’s longest established brands is playing a leading role in the agricultural sector and the environment,” said Irish Agriculture Minister Charlie McConaughey. “We are all working to achieve our desired but desirable climate goals.”
Introducing our first Zero Emission Guinness Quality Vans on the road this summer. Our goal is to have 70% zero emissions of our quality fleet by the end of 2025 and 100% by 2030. We will never stand firm in pursuing a better future for our planet and society. pic.twitter.com/P2f88gcu5r
– Guinness Ireland (GuinnessIreland) January 13, 2022
The program is also popular among farmers. “The great thing about regenerative farming is the simplicity of the process,” said farmer Walter Furlong Jr. Farms in Southeastern Ireland work in collaboration with Guinness. “It’s not a complicated process – it works in harmony with nature and gives farmers more income.”He continued.
John Kennedy, European chief executive of Guinness’s parent company Diageo, said the program would also help guide the company’s future production processes. “We will announce the results of this pilot project”Kennedy said. “So other farms can learn from this and adapt to the practices that have been shown to give the best results.”
(sb / afp)
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