The London-based media group has signed a three-year deal with UEFA, the governing body of European football, which will run from 2021 to 2024, watching 137 matches each season, 104 of which will be broadcast on various connected devices only.
Contract following Livescore’s previous agreements for Dutch ERDVC Primira League Portuguese As a result, Italian Serie A predicts that Virgin Media will replace the app as a broadcaster for the Champions League in Ireland. Virgin Media, which has been holding the rights package since 2018, withdrew from the renewal talks in March.
LiveScore, best known for delivering live scores and results, launched its free-to-air streaming platform last year as part of its partnership with over-the-top (OTT) specialists Stream AMG. It is said to have a global audience of 56 million.
“UEFA is pleased to welcome LiveScore as the new UEFA Champions League rights broadcaster in the Republic of Ireland,” said UEFA Marketing Director Guy-Laurent Epstein in a statement. “We are pleased to see the innovative coverage he provides, and generously offer Irish fans full coverage of the best European club football.”
Meanwhile, pay-TV broadcaster BT Sport will continue to broadcast Champions League matches in Ireland until 2024, as part of a $ 400 million annual contract with the UEFA.