Two more weeks, the wait is over. Everything is ready to go under the low-cost fashion giant Irish giant Madonna de Primark, which opens shop number 45 through Torino on April 6th. After opening in Il centro di Arese in 2016 and Fiordaliso di Rozzano in 2019, it will be a fully Milanese store.
Primark’s new Milanese home promises to have a decisive impact. With five floors and more than 5,000 square meters for exhibited clothing, the shop can boast of already terrifying forms. “The design of this new and highly anticipated store, spanning more than 5,000 square meters on five floors, inspired by the fascinating architectural and artistic features associated with the fashion world that distinguishes the city of Milan.”
Everything will be marked “Milanese”. “Access to the store is inspired by Milan’s iconic squares. Inside, customers can simultaneously appreciate the city’s typical architectural references, including intricate and luxurious arches and color palettes.” Seven floors will be completed.
“By moving across the store’s floors, customers can buy the latest fashion trends and everyday items at the best value for money, as well as a growing range of ‘Primark Care’ products and recycled materials, from organic or more sustainable sources to more than 90 square meters of Milan’s new store. The entire area will be the first store dedicated exclusively to Primark’s ever-growing collection of sustainable denim.