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6.3 billion hours of view in three months: Twitch’s crazy figures under magnifying glass

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Twitch launched in 2011 as a live streaming platform for video games. But after his imprisonment, it attracted more and more spectators. By 2021, the platform will have the best audience in history, mainly thanks to the ‘Just Chat’ section, where you can follow what streamers have to say on their webcam.

With the Kovid-19 pandemic and consecutive lockdowns, the audience for the video game livestreaming platform Twitch has doubled. At first glance, this is not surprising. People who have been homeless for weeks are turning to services like Netflix or Disney +.

Notably in the case of Twitch, the platform mainly grew thanks to a completely unexpected category: ‘Just Chatting’ or ‘Just Chatting’. In it, users can see other people talking in front of their webcam and watching videos, social media posts and other interesting things on the net.

Quartz

In the first quarter of 2021, users spent 6.3 billion hours on the Twitch, according to Stream hatchet. These are the highest statistics the platform has ever recorded. 12% of that time was spent in the ‘just chatting’ category.

From 522 million hours in the third quarter of 2020 to 754 million hours in the first quarter of 2021.

A cocktail of content

‘Just chatting’ is therefore the most attractive category of twitch. Anything other than strictly video game streaming will end up in a cocktail of ‘Just Chatting’ content.

The streamers actually host solo talk shows on topics ranging from lifestyle to mental health issues to current affairs. Hassan Picker, 29, became the most-watched streamer in the US election through his political analysis in the ‘Just Chatting’ category.

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The king of this category is currently a 25 – year – old American, Ludwig Anders Agren, or simply ‘Ludwig’. It attracts an average of 43,000 spectators. This young man is known for his humor and his inherent exploitation of Irish politics.

So, across the various lockdowns, Twitch will simply be able to offer a decent amount of human intervention and presence to people during this epidemic.

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